Paulina Laroya 9/26/25 Paulina Laroya 9/26/25

Ocoa Beauty

Dominican curly hair care brand OCOA, founded by sisters Cory and Nicol, uses natural ingredients such as rice extract, marula oil, and argan oil in formulations that were tested over two years. Their very first product, the Curl Cream, still uses the same formulation to this day!

Paulina Laroya 9/24/25 Paulina Laroya 9/24/25

Be Nice Have Fun

Be Nice Have Fun is a Latina-Owned gift & community space, whose online and in -person shop from QTBIPOC+ small businesses.

Paulina Laroya 7/21/25 Paulina Laroya 7/21/25

Xula Herbs

Xula (pronounced choo-luh) Herbs totally owns the crossroads of "chill, intelligent, cute, balanced," as their website says; plus add in a mix of completely functional and sustainable as they work with a team of herbalists and doctors to put together lab-tested adaptogens and hemp formulations to help you feel your best.

Naff™ 6/22/24 Naff™ 6/22/24

Everyday Humans

Everyday Humans is a proudly WOC-owned urban beauty brand that specializes in making comfy, conscious sunscreens. Inclusivity is a must for the brand, offering a 100% zero white cast formula that suits different skin tones and addresses other skin concerns.